About

I’m an international creative leader with a strong strategic mindset and a deep passion for well-crafted stories and innovative ideas. My work has been recognized with both international and national awards.

I guide multidisciplinary teams across countries, cultures, and time zones, mentoring talent and creating environments where people feel empowered to do their best work. I focus on shaping clear creative visions, elevating craft, and supporting individual growth both professionally and personally.

My expertise spans art direction, concept development, design, AI, brand storytelling, and content innovation. I thrive at turning complex challenges into clear creative solutions, guiding teams through the entire journey – from insight to execution – with clarity, empathy, and intention.

In my free time, you can find me either cuddling my 6-year-old daughter, playing with GenAI, writing children’s picture books, or climbing in the Alps.

I am always eager to embrace new and exciting challenges.

Main Awards

Cannes Lions

New York Festivals

ADCI

International Grand Prix Advertising Strategies

EXPERIENCE

2021 – 2025 | Monks

2018 – 2021 | Leo Burnett

2017 – 2018 | C14 Barcelona

2013 – 2017 | DDB Group